The artwork for the new Creative Center in Shenzhen combines East and West, tradition and innovation. The words Design the Future appear partly in Latin letters, partly in Chinese calligraphy – a symbol that we shape, of what comes next, together. The rough 8-bit typography reflects the digital age, while a colored hand contour, inspired by the ancient Chauvet cave, reminds us that collaboration and creativity are as old as humanity itself. Old and new, digital and analog merge into one expressive image: The future is made together.